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AI Marketing Software Pricing: Plan a Credit Budget

By Hoxigen · 4 Oct 2026

AI Marketing Software Pricing: Plan a Credit Budget

AI marketing software pricing gets easier to understand when you separate the monthly subscription from the content you want it to produce. With Hoxigen, credits meter that content. The useful question is not “How much can I generate?” It is “What publishing mix can I support each month without making marketing another job?” For a small business without a marketing team, a credit budget gives you a practical starting point: choose a manageable mix of articles, social posts and videos, then let your AI CMO plan, write and publish it.

1. Know what the monthly subscription includes

Hoxigen has four monthly plans:

  • Starter: $99 per month, with 12,000 credits.
  • Business: $199 per month, with 26,000 credits.
  • Studio: $399 per month, with 56,000 credits.
  • Agency: $799 per month, with 115,000 credits, for more brands and seats.

Every plan includes article, social content and YouTube video creation. You do not need to choose a higher plan simply to add video to your content mix. The important distinction for budgeting is how many credits that mix uses.

Give Hoxigen your website’s URL and it learns what you sell and who buys it. It plans content, writes in your voice and publishes to the channels you connect, on your schedule. That is the capability you are paying for: a publishing workflow, not just access to a blank writing box.

Articles land on the site you already run. Before planning your first month, check the supported sites and channels in the Hoxigen integrations overview. Keeping your existing site means you do not have to move your blog to use the workflow.

2. Budget for the mix, not the maximum output

The supplied content rates are straightforward:

  • One article: 100 credits.
  • One social post: 50 credits.
  • One presenter Short: about 1,500 credits.

Video changes the budget much faster than articles or social posts. That does not make it the wrong choice. It means you should choose it deliberately rather than assume every format uses a similar amount.

For example, a small business could budget for this monthly mix on Starter:

  • Eight articles: 800 credits.
  • Twenty-four social posts: 1,200 credits.
  • Four presenter Shorts: about 6,000 credits.
  • Estimated total: 8,000 credits, leaving roughly 4,000 of the plan’s 12,000 credits outside this example.

This is a budget illustration, not a recommended publishing quota or a promise of results. Your customers may need fewer, more focused articles. Your business may have stronger reasons to use video. The point is to see the effect of each format before committing your monthly allowance.

Do not treat spare credits as an instruction to publish more. A useful article that answers a real buyer question matters more than filling every available slot. Hoxigen’s AI editor checks each draft for brand and audience fit, rewrites what misses and drops what still does not fit.

Hands arranging a repair shop window display

3. Match the credit clock to your working month

Hoxigen’s plan credits reset every month. Top-up packs last three months from purchase. Those are different clocks, and both matter when you compare AI marketing software pricing.

Build your recurring content budget around the monthly allowance. Do not plan a later campaign on the assumption that unused plan credits will accumulate. If you buy a top-up, track its separate expiry date rather than treating it as an unlimited reserve.

A practical monthly check takes three decisions:

  1. Keep: Which content formats still help explain what you sell?
  2. Adjust: Does the next month need a different balance of articles, posts and Shorts?
  3. Check capacity: Does that planned mix fit the monthly credit allowance?

A busier month does not automatically mean you need a larger subscription. First work out whether the extra work is recurring or temporary. The supplied top-up information establishes how long packs last, but not their prices. Do not assume a top-up is cheaper than changing plans without checking the actual offer.

Keep publishing permissions separate from the budget. On Autopilot, untouched items publish on schedule; rejecting an item skips it. On Approve first, nothing goes out on that channel until you approve it. Nothing publishes before a channel is connected.

That lets you budget for output without surrendering control. If you need help deciding what to hand over first, the guide to delegating to an AI marketing assistant explains how to set useful boundaries.

A shop owner helping a customer choose floor samples

4. Use the trial to test the workflow

Hoxigen’s trial lasts 14 days, includes 2,000 credits and requires no card. Use it to answer a narrow question: can this workflow produce content you would actually let represent your business?

Start with two articles and six social posts. At the supplied rates, that uses 500 credits. Review whether the topics match your buyers, whether the wording sounds like your business and whether the publishing setup fits your existing site.

A presenter Short costs about 1,500 credits, so video can take a large share of the trial allowance. If video is central to your plan, make room for that test deliberately. The approximate rate is not a guarantee that a particular mixed trial workload will fit exactly.

The trial tests the workflow, not long-term marketing performance. Hoxigen guarantees neither traffic nor AI mentions. Choose a paid plan based on the content mix you need and the responsibility it removes from your week—not a promised sales outcome.

FAQ

Does the $99 Starter plan include video creation?

Yes. Every Hoxigen plan includes articles, social content and YouTube video creation. Starter includes 12,000 monthly credits; a presenter Short uses about 1,500 credits.

Do unused monthly credits roll over?

Plan credits reset every month, so do not budget as though unused credits accumulate. Top-up packs last three months from purchase.

Can I try Hoxigen without entering card details?

Yes. The 14-day trial includes 2,000 credits and requires no card. Nothing publishes before you connect a channel, and Approve first requires approval before publishing there.

Test your first credit budget: Start Hoxigen’s 14-day free trial with your website’s URL.